In order to effectively supply messages to consumers, media organizations must?
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give a marketplace of ideas
generate a variety of content
distribute a variety of content
Category: Journalism MCQs
A common way for media organizations to achieve their profit goals is through?
A common way for media organizations to achieve their profit goals is through?
cutting costs and expenses
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serving very small audiences.
fiercely competitive pricing.
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Large organisations that own several smaller (sisters) organizations are called?
Large organisations that own several smaller (sisters) organizations are called?
conglomerates
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critical masses
channels
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Which is an example of media convergence?
Which is an example of media convergence?
internet
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books
radio
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Electronic mass media include?
Electronic mass media include?
television
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internet
magazines
books
The technological development that altered the mass media was?
The technological development that altered the mass media was?
Gutenberg’s development of moveable metal type
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Ford’s development of assembly-line production
Crick & Watson’s development of DNA testing
Marconi’s development of radio broadcasting
Media scholars have found many people use the media to?
Media scholars have found many people use the media to?
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obtain information about their environments
entertain themselves
share cultural values
Communication is the word?
Communication is the word?
Latin
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Arabic
Persian
English
Companies that buy space in media to have access to media’s audiences are called?
Companies that buy space in media to have access to media’s audiences are called?
advertisers
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publishers
rulers
actors
Lasswell’s Model of Communication was presented in?
Lasswell’s Model of Communication was presented in?
1948
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1945
1944
1940